Showing posts with label Simbolo publishing. Show all posts
Showing posts with label Simbolo publishing. Show all posts

June 20, 2010

January 11, 2010

News in store for me - BEAUTY SECRETS


Still on its second issue:


New Brazilian beauty and fashion magazine


It's cheap and nice, and I know that there are millions of girls that are just crazy for make up matters. I'd rather go for the dressing part of the play.

It came with my mag:
a gloss (pink, as usual) with the number one issue.


Publisher: Simbolo

November 18, 2009

News in store for me - BARBARA


Brand new women's interests mag, Brazilian

BARBARA*

* Like OUSE, from the same publisher, this mag is a coming back. Its first incursion was in 1995, and lasts til 2000.
The target are women between 30-45yo (the elder siblings of OUSE mag readers). But althought I'm totally into their target market, this mag has nothing to do with me.




This first issue of BARBARA came with Piccadilly mag  (brand magazine) and a body lotion (in pink, as usual).

Not my kind. But I'm glad that many new mags are being launched - it really means something - that the economy of my country is stable (to say the least).



Publisher: Simbolo

November 1, 2009

The coming back - OUSE

There's news in store for me.
And a new mag that is also an Once upon a time mag.

Above, on the right, the number one issue of Ouse magazine first publication, in June 2004.
On the left, the first issue of the new OUSE,
published in October 2009.


Editorials from 2009. A probable competitor to
Brazilians Gloss and Criativa.

In its first year, diferently from the 2009's, it was a magazine for women more close to their thirties than on the beginning of their twenties.

And the Ouse (Portuguese for "dare", a bold girl) from 2004 seemed like a younger daughter of  Nova (the Brazilian Cosmopolitan).


TOTAL COSMOPOLITAN ! (editorials from 2004 issues)

Between 2004 and 2006 (I don't know exactly when, because I stopped buying it)
Ouse got capital letters and an exclamation point ! 
And from this point, it became lighter, and more likely the mag that returned to the stands last month.
For younger girls, that are mostly concerned about relationships, but are also interested in non-sexual issues.

Editorials from 2006 issues. Lighter.
Better.



Publisher: Simbolo

October 9, 2009

My September issues - CLAUDIA and UMA


Two Brazilian "whenever I want" mags - and what I liked about their September issues:




Publisher: Abril

SEPTEMBER 2009   SEPTEMBER 2009   SEPTEMBER 2009





Publisher: Simbolo